/*
Theme Name: Сигнал Бренда
Theme URI: https://brand-signal.ru
Author: Denis Fedotov
Description: Продающая одностраничная тема для «Сигнал Бренда» — Telegram-бота мониторинга упоминаний бренда в СМИ, VK и Telegram-каналах.
Version: 2.3
Requires at least: 6.0
Requires PHP: 7.4
Text Domain: brandsignal
*/

:root{
  --bg:#060b18;
  --bg-soft:#0b1330;
  --surface:#101a3a;
  --border:rgba(255,255,255,.09);
  --text:#e9eefb;
  --muted:#93a0c2;
  --cyan:#22d3ee;
  --blue:#3b82f6;
  --grad:linear-gradient(135deg,#22d3ee 0%,#3b82f6 100%);
  box-sizing:border-box;
  padding-top:env(safe-area-inset-top,0px);
  padding-bottom:env(safe-area-inset-bottom,0px);
}
html{scroll-behavior:smooth;scroll-padding-top:calc(76px + env(safe-area-inset-top,0px));}
*{box-sizing:inherit;margin:0;padding:0;}
body{
  background:var(--bg);
  color:var(--text);
  font-family:'Inter',system-ui,sans-serif;
  line-height:1.55;
  -webkit-font-smoothing:antialiased;
  overflow-x:hidden;
}
h1,h2,h3{font-family:'Manrope',system-ui,sans-serif;line-height:1.15;letter-spacing:-.01em;text-wrap:balance;}
a{color:inherit;text-decoration:none;}
img{max-width:100%;display:block;}
.wrap{max-width:1180px;margin:0 auto;padding:0 24px;}
section{position:relative;}

body::before{
  content:"";
  position:fixed;inset:0;z-index:-1;
  background:
    radial-gradient(700px 420px at 82% -6%, rgba(59,130,246,.20), transparent 60%),
    radial-gradient(600px 380px at 8% 10%, rgba(34,211,238,.12), transparent 60%);
}

:focus-visible{outline:2px solid var(--cyan);outline-offset:3px;border-radius:6px;}
.skip-link{
  position:absolute;left:12px;top:-60px;z-index:100;padding:10px 16px;border-radius:10px;
  background:var(--cyan);color:#04101f;font-weight:600;transition:top .15s;
}
.skip-link:focus{top:12px;}

/* ---------- шапка ---------- */
header.site-header{
  position:sticky;top:env(safe-area-inset-top,0px);z-index:50;
  background:rgba(6,11,24,.72);backdrop-filter:blur(10px);
  border-bottom:1px solid var(--border);
}
header.site-header .row{display:flex;align-items:center;justify-content:space-between;height:76px;gap:20px;}
.brand{display:flex;align-items:center;gap:10px;font-family:'Manrope',sans-serif;font-weight:700;font-size:1.15rem;}
.brand img{width:34px;height:34px;border-radius:9px;}
.brand b{color:var(--blue);font-weight:700;}
nav{display:flex;align-items:center;gap:32px;}
nav a{color:var(--muted);font-size:.95rem;transition:color .15s;}
nav a:hover{color:var(--text);}
.btn{
  display:inline-flex;align-items:center;justify-content:center;
  padding:12px 24px;border-radius:11px;font-weight:600;font-size:.95rem;
  white-space:nowrap;
}
.btn-primary{background:var(--grad);color:#04101f;}
.btn-primary:hover{filter:brightness(1.08);}
.btn-ghost{border:1px solid var(--border);color:var(--text);}
.btn-ghost:hover{border-color:rgba(255,255,255,.22);}
.btn-lg{padding:15px 30px;font-size:1.02rem;}
.btn-short{display:none;}
header.site-header .btn{padding:10px 20px;}

/* ---------- первый экран ---------- */
.hero{padding:76px 0 64px;}
.hero .row{display:grid;grid-template-columns:1.05fr 1fr;gap:56px;align-items:center;}
.eyebrow{
  display:inline-block;margin-bottom:20px;padding:6px 14px;border-radius:999px;
  border:1px solid var(--border);background:rgba(16,26,58,.6);
  color:var(--cyan);font-size:.82rem;font-weight:500;letter-spacing:.01em;
}
.hero h1{font-size:clamp(2.1rem,4vw,3.15rem);font-weight:700;max-width:17ch;}
.hero p.lead{color:var(--muted);font-size:1.13rem;margin-top:22px;max-width:48ch;}
.hero .ctas{display:flex;gap:14px;margin-top:34px;flex-wrap:wrap;}
.hero .note{display:block;margin-top:26px;font-size:.85rem;color:var(--muted);max-width:52ch;}

.devices{position:relative;isolation:isolate;display:flex;justify-content:center;padding:4px 0 34px;}
.devices::before{content:"";position:absolute;z-index:-1;inset:4% 8% 8%;border-radius:50%;background:radial-gradient(closest-side,rgba(59,130,246,.30),rgba(34,211,238,.10) 55%,transparent 75%);filter:blur(24px);}
.phone{
  width:100%;max-width:300px;margin:0;padding:8px;border-radius:38px;
  background:#0c1226;border:1px solid rgba(255,255,255,.14);
  box-shadow:0 30px 80px -20px rgba(0,0,0,.65);
}
.phone img{width:100%;height:auto;border-radius:30px;}
.tg-bubble{position:absolute;left:-6px;bottom:70px;width:276px;z-index:2;animation:bsfloat 7s ease-in-out infinite;}
.tg-msg{font-size:.84rem;line-height:1.45;color:#e8eef7;}
.tg-in{
  position:relative;padding:12px 14px 24px;background:#182533;border:1px solid rgba(255,255,255,.1);
  border-radius:16px 16px 16px 4px;box-shadow:0 18px 50px -12px rgba(0,0,0,.7);
}
.tg-in p{margin:0 0 6px;overflow-wrap:anywhere;}
.tg-top{display:flex;align-items:center;gap:8px;margin-bottom:8px;}
.tg-ava{width:26px;height:26px;border-radius:50%;}
.tg-top b{font-size:.85rem;color:#7ec1ff;}
.tg-top em{font-style:normal;font-size:.7rem;color:#8fa3b8;border:1px solid rgba(255,255,255,.15);border-radius:5px;padding:0 5px;}
.tg-text{font-weight:600;}
.tg-url{color:#6ab3f3;}
.tg-more{margin-top:8px !important;padding-top:8px;border-top:1px solid rgba(255,255,255,.1);color:#b9c8da;font-size:.8rem;}
.tg-dim{color:#9fb0c4;font-size:.8rem;}
.tg-time{position:absolute;right:12px;bottom:6px;font-size:.7rem;color:#8fa3b8;}
.tg-kb span{
  display:block;margin-top:4px;padding:8px 10px;border-radius:10px;text-align:center;
  background:#213548;color:#8ec9ff;font-size:.82rem;font-weight:600;box-shadow:0 10px 28px -10px rgba(0,0,0,.6);
}
@keyframes bsfloat{0%,100%{transform:translateY(0);}50%{transform:translateY(-7px);}}
.demo-tag{
  position:absolute;left:50%;bottom:0;transform:translateX(-50%);white-space:nowrap;
  font-size:.74rem;color:var(--muted);padding:3px 12px;border-radius:999px;
  border:1px solid var(--border);background:rgba(6,11,24,.7);
}

/* ---------- общие заголовки секций ---------- */
.sec-head{max-width:62ch;margin-bottom:44px;}
.sec-head h2{font-size:clamp(1.6rem,2.6vw,2.2rem);font-weight:600;}
.sec-head p{color:var(--muted);margin-top:14px;font-size:1.03rem;}

/* ---------- источники ---------- */
.sources{padding:40px 0 56px;}
.src-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;}
.src{padding:30px 28px;background:var(--surface);border:1px solid var(--border);border-radius:18px;}
.src-tag{
  display:inline-block;margin-bottom:14px;padding:4px 12px;border-radius:999px;
  background:rgba(34,211,238,.1);color:var(--cyan);font-size:.78rem;font-weight:600;
}
.src h3{font-size:1.25rem;font-weight:700;margin-bottom:10px;}
.src p{color:var(--muted);}
.src p.src-note{margin-top:14px;padding-top:14px;border-top:1px solid var(--border);font-size:.9rem;}
@media (max-width:1040px){
  .src-grid{grid-template-columns:repeat(2,1fr);}
  .src:last-child{grid-column:1/-1;}
}

/* ---------- возможности ---------- */
.features{padding:56px 0;}
.feat-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;}
.feat{
  display:grid;grid-template-columns:44px 1fr;gap:18px;align-content:start;
  padding:26px 24px;background:var(--surface);border:1px solid var(--border);border-radius:16px;
}
.feat .dot{
  width:44px;height:44px;border-radius:12px;background:var(--bg-soft);
  border:1px solid var(--border);display:flex;align-items:center;justify-content:center;
}
.feat .dot svg{width:20px;height:20px;stroke:var(--cyan);}
.feat h3{font-size:1.05rem;font-weight:600;margin-bottom:8px;}
.feat p{color:var(--muted);font-size:.95rem;}

/* ---------- кабинет ---------- */
.cabinet{padding:70px 0;background:var(--bg-soft);border-top:1px solid var(--border);border-bottom:1px solid var(--border);}
.shots{display:grid;grid-template-columns:repeat(3,1fr);gap:36px;align-items:start;}
.shots figure{display:flex;flex-direction:column;align-items:center;text-align:center;margin:0;}
.shots .phone{max-width:290px;}
.shots figcaption{margin-top:22px;color:var(--muted);font-size:.93rem;max-width:30ch;}
.shots figcaption b{display:block;color:var(--text);font-family:'Manrope',sans-serif;font-size:1.05rem;margin-bottom:4px;}
.shots-note{margin-top:34px;text-align:center;color:var(--muted);font-size:.82rem;}
.swipe-hint{display:none;}

/* ---------- как это работает ---------- */
.how{padding:70px 0;}
.steps{display:grid;grid-template-columns:repeat(3,1fr);gap:28px;}
.step{padding:30px 26px;background:var(--surface);border:1px solid var(--border);border-radius:16px;}
.step .num{font-family:'Manrope',sans-serif;font-weight:700;font-size:1.6rem;color:var(--cyan);margin-bottom:14px;display:block;}
.step h3{font-size:1.08rem;font-weight:600;margin-bottom:10px;}
.step p{color:var(--muted);font-size:.96rem;}

/* ---------- тарифы ---------- */
.pricing{padding:70px 0;background:var(--bg-soft);border-top:1px solid var(--border);border-bottom:1px solid var(--border);}
.plans{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;align-items:stretch;}
.plan{
  position:relative;display:flex;flex-direction:column;padding:34px 28px 28px;
  background:var(--surface);border:1px solid var(--border);border-radius:20px;
}
.plan.featured{border-color:rgba(34,211,238,.55);box-shadow:0 0 0 1px rgba(34,211,238,.25),0 24px 60px -24px rgba(34,211,238,.35);}
.plan-badge{
  position:absolute;top:-13px;left:28px;padding:4px 14px;border-radius:999px;
  background:var(--grad);color:#04101f;font-size:.76rem;font-weight:700;
}
.plan-badge-soft{background:var(--bg);color:var(--cyan);border:1px solid rgba(34,211,238,.4);}
.plan h3{font-size:1.2rem;font-weight:700;}
.plan-price{font-family:'Manrope',sans-serif;font-size:2.1rem;font-weight:800;margin-top:14px;line-height:1.1;}
.plan-price small{font-size:.92rem;color:var(--muted);font-weight:500;}
.plan-features{list-style:none;margin:22px 0 26px;display:flex;flex-direction:column;gap:11px;flex:1;}
.plan-features li{display:flex;gap:12px;align-items:baseline;font-size:.95rem;}
.plan-features li::before{
  content:"";flex:none;width:6px;height:11px;margin-top:2px;
  border:solid var(--cyan);border-width:0 2px 2px 0;transform:rotate(45deg) translateY(-3px);
}
.plan .btn{width:100%;}
.pay-notes{
  list-style:none;margin-top:36px;display:grid;grid-template-columns:1fr 1fr;gap:12px 40px;
  color:var(--muted);font-size:.93rem;
}
.pay-notes li{display:flex;gap:10px;align-items:baseline;}
.pay-notes li::before{content:"—";color:var(--cyan);}
.pay-notes a{text-decoration:underline;text-underline-offset:3px;text-decoration-color:rgba(255,255,255,.28);}
.pay-notes a:hover{color:var(--text);}

/* ---------- вопросы ---------- */
.faq{padding:70px 0;}
.faq-list{max-width:820px;border-top:1px solid var(--border);}
.faq details{border-bottom:1px solid var(--border);}
.faq summary{
  cursor:pointer;list-style:none;padding:20px 40px 20px 0;position:relative;
  font-family:'Manrope',sans-serif;font-weight:600;font-size:1.05rem;
}
.faq summary::-webkit-details-marker{display:none;}
.faq summary::after{
  content:"";position:absolute;right:6px;top:50%;width:9px;height:9px;margin-top:-7px;
  border:solid var(--muted);border-width:0 2px 2px 0;transform:rotate(45deg);transition:transform .2s;
}
.faq details[open] summary::after{transform:rotate(-135deg);margin-top:-2px;}
.faq details p{color:var(--muted);padding:0 40px 22px 0;max-width:70ch;}

/* ---------- финальный призыв ---------- */
.cta{padding:90px 0;text-align:center;}
.cta h2{font-size:clamp(1.7rem,3vw,2.3rem);font-weight:600;max-width:24ch;margin:0 auto;}
.cta p{color:var(--muted);margin-top:16px;}
.cta .btn{margin-top:30px;}

/* ---------- подвал ---------- */
footer.site-footer{border-top:1px solid var(--border);padding:40px 0;}
footer.site-footer .row{display:flex;justify-content:space-between;align-items:center;flex-wrap:wrap;gap:16px;}
footer.site-footer .brand{font-size:1rem;}
footer.site-footer p{color:var(--muted);font-size:.85rem;}
.footer-cols{margin-top:28px;padding-top:28px;border-top:1px solid var(--border);display:grid;grid-template-columns:1.05fr 1.3fr 1fr;gap:28px 40px;}
.footer-cols h4{
  font-family:'Manrope',sans-serif;font-size:.78rem;font-weight:700;letter-spacing:.07em;
  text-transform:uppercase;color:var(--muted);margin-bottom:14px;
}
.seller{font-style:normal;font-size:.9rem;line-height:1.5;}
.seller p{margin:0 0 5px;color:var(--muted);}
.seller p.seller-name{color:var(--text);font-weight:600;}
.seller a{color:var(--text);text-decoration:underline;text-underline-offset:3px;text-decoration-color:var(--border);}
.seller a:hover{text-decoration-color:var(--cyan);}
.footer-legal{display:block;}   /* общее правило nav (шапка) делает все nav строкой: здесь нужен обычный блок */
.footer-legal ul{list-style:none;display:flex;flex-direction:column;gap:10px;}
.footer-legal a{color:var(--muted);font-size:.9rem;text-decoration:underline;text-underline-offset:3px;text-decoration-color:var(--border);}
.footer-legal a:hover{color:var(--text);text-decoration-color:var(--cyan);}

.socials{list-style:none;display:flex;flex-direction:column;gap:12px;}
a.social{
  display:flex;align-items:center;gap:14px;padding:11px 16px 11px 12px;border:1px solid var(--border);
  border-radius:14px;background:var(--surface);transition:border-color .15s,transform .15s;
}
a.social:hover{border-color:rgba(34,211,238,.6);transform:translateY(-1px);}
.si{width:42px;height:42px;border-radius:12px;display:flex;align-items:center;justify-content:center;flex:none;}
.si svg{width:25px;height:25px;}
.si-vk{background:#0077ff;}.si-tg{background:#229ed9;}
.vk-mark{font-family:'Manrope',sans-serif;font-weight:800;font-size:15px;letter-spacing:-.03em;color:#fff;}
.st{display:flex;flex-direction:column;line-height:1.25;min-width:0;}
.st b{font-size:.98rem;font-weight:600;}.st small{color:var(--muted);font-size:.8rem;}

.docs-line{margin-top:14px;font-size:.78rem;line-height:1.6;color:var(--muted);max-width:62ch;}
.docs-line a{text-decoration:underline;text-underline-offset:3px;text-decoration-color:rgba(255,255,255,.28);}
.docs-line a:hover{color:var(--text);}
.cta .docs-line{margin:20px auto 0;text-align:center;}

/* ---------- утилиты ---------- */
.grad{background:var(--grad);-webkit-background-clip:text;background-clip:text;color:transparent;}
.nowrap{white-space:nowrap;}

/* ---------- полоса с цифрами ---------- */
.statband{padding:8px 0 34px;}
.stats{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;}
.stat{
  position:relative;overflow:hidden;display:flex;flex-direction:column;gap:8px;
  padding:26px 22px 22px;background:var(--surface);border:1px solid var(--border);border-radius:16px;
}
.stat::before{content:"";position:absolute;left:0;right:0;top:0;height:3px;background:var(--grad);opacity:.9;}
.stat-num{
  font-family:'Manrope',sans-serif;font-weight:800;font-size:clamp(2.1rem,3.6vw,2.9rem);line-height:1;letter-spacing:-.02em;
  background:var(--grad);-webkit-background-clip:text;background-clip:text;color:transparent;
}
.stat-num small{font-size:.42em;font-weight:700;letter-spacing:0;}
.stat-label{color:var(--muted);font-size:.93rem;line-height:1.4;}
.stats-note{margin-top:16px;color:var(--muted);font-size:.8rem;max-width:84ch;}

/* ---------- витрина: архив и меньше шума ---------- */
.showcase{padding:64px 0 56px;}
.sec-head .eyebrow{margin-bottom:14px;}
.show-row{
  display:grid;grid-template-columns:1.08fr 1fr;gap:48px;align-items:center;margin-top:30px;padding:40px;
  background:linear-gradient(160deg,rgba(16,26,58,.95),rgba(11,19,48,.55));border:1px solid var(--border);border-radius:24px;
}
.show-row.reverse{grid-template-columns:1fr 1.08fr;}
.show-row.reverse .show-mock{order:-1;}
.show-text h3{font-size:clamp(1.3rem,2vw,1.6rem);font-weight:700;margin-bottom:14px;max-width:26ch;}
.show-text p{color:var(--muted);}
.ticks{list-style:none;margin-top:18px;display:flex;flex-direction:column;gap:13px;}
.ticks li{position:relative;padding-left:30px;color:var(--muted);font-size:.97rem;}
.ticks li::before{
  content:"";position:absolute;left:5px;top:.42em;width:6px;height:11px;
  border:solid var(--cyan);border-width:0 2px 2px 0;transform:rotate(45deg);
}
.ticks li b{color:var(--text);font-weight:600;}
.ticks-lead{margin-top:0;}
.show-note{margin-top:18px;font-size:.84rem;color:var(--muted);}
.show-mock{
  display:flex;flex-direction:column;align-items:center;gap:16px;padding:30px 20px 22px;border-radius:20px;
  background:radial-gradient(420px 260px at 50% 0,rgba(59,130,246,.22),transparent 70%),rgba(6,11,24,.55);
  border:1px solid var(--border);
}
.show-mock .tg-msg{width:100%;max-width:390px;font-size:.88rem;}
.mock-tag{
  font-size:.74rem;color:var(--muted);padding:3px 12px;border-radius:999px;
  border:1px solid var(--border);background:rgba(6,11,24,.7);
}

/* ---------- «Во всех тарифах» ---------- */
.common{
  display:flex;align-items:center;flex-wrap:wrap;gap:12px 22px;margin:0 0 34px;padding:16px 22px;
  border:1px dashed rgba(34,211,238,.38);border-radius:16px;background:rgba(34,211,238,.05);
}
.common b{font-family:'Manrope',sans-serif;font-size:.95rem;color:var(--cyan);}
.common ul{list-style:none;display:flex;flex-wrap:wrap;gap:8px 10px;}
.common li{padding:5px 13px;border-radius:14px;background:var(--surface);border:1px solid var(--border);font-size:.86rem;}

/* ---------- карточки: лёгкий подъём ---------- */
.feat,.src,.step{transition:transform .2s,border-color .2s;}
.feat:hover,.src:hover,.step:hover{transform:translateY(-3px);border-color:rgba(34,211,238,.35);}

/* ---------- финальный призыв (карточка) ---------- */
.cta{padding:70px 0 90px;}
.cta-card{
  padding:58px 32px 46px;border-radius:28px;text-align:center;border:1px solid rgba(34,211,238,.38);
  background:radial-gradient(620px 260px at 50% 0,rgba(59,130,246,.30),transparent 70%),var(--surface);
  box-shadow:0 30px 80px -30px rgba(34,211,238,.32);
}
.cta-card h2{font-size:clamp(1.7rem,3.2vw,2.4rem);font-weight:700;max-width:22ch;margin:0 auto;}
.cta-card p{max-width:60ch;margin-left:auto;margin-right:auto;}
.cta-facts{list-style:none;display:flex;justify-content:center;flex-wrap:wrap;gap:8px 10px;margin-top:28px;}
.cta-facts li{padding:5px 14px;border-radius:999px;background:rgba(6,11,24,.55);border:1px solid var(--border);font-size:.86rem;color:var(--muted);}

/* ---------- адаптивность ---------- */
@media (max-width:1080px){
  nav{gap:20px;}
  nav a{font-size:.9rem;}
}
@media (max-width:1000px){
  .stats{grid-template-columns:repeat(2,1fr);}
  .show-row,.show-row.reverse{grid-template-columns:1fr;gap:30px;padding:30px 26px;}
  .show-row.reverse .show-mock{order:0;}
  .feat-grid{grid-template-columns:repeat(2,1fr);}
  .plans{grid-template-columns:1fr;max-width:520px;margin:0 auto;}
  .pay-notes{grid-template-columns:1fr;}
  .footer-cols{grid-template-columns:1fr 1fr;}
  .footer-social{grid-column:1/-1;}
  .socials{flex-direction:row;flex-wrap:wrap;}
}
@media (max-width:860px){
  nav{display:none;}
  .hero{padding:44px 0 48px;}
  .hero .row{grid-template-columns:1fr;gap:36px;}
  .steps{grid-template-columns:1fr;}
  .src-grid{grid-template-columns:1fr;}
  .footer-cols{grid-template-columns:1fr;}
  .shots{
    display:flex;gap:20px;overflow-x:auto;scroll-snap-type:x mandatory;-webkit-overflow-scrolling:touch;
    margin:0 -24px;padding:4px 24px 14px;scrollbar-width:none;
  }
  .shots::-webkit-scrollbar{display:none;}
  .swipe-hint{display:inline;}
  .shots figure{flex:0 0 min(76%,300px);scroll-snap-align:center;}
}
@media (max-width:620px){
  .feat-grid{grid-template-columns:1fr;}
  .show-row,.show-row.reverse{padding:24px 18px;border-radius:20px;}
  .show-mock{padding:22px 12px 18px;}
  .cta-card{padding:40px 20px 34px;}
  .common{padding:14px 16px;}
  .wrap{padding:0 18px;}
  .shots{margin:0 -18px;padding:4px 18px 14px;}
  header.site-header .btn{padding:9px 14px;font-size:.88rem;}
  .tg-bubble{left:0;bottom:70px;width:236px;font-size:.8rem;}
  .phone{max-width:270px;}
}
@media (max-width:480px){
  .stats{gap:12px;}
  .stat{padding:20px 16px 18px;}
  .stat-label{font-size:.85rem;}
  .btn-long{display:none;}
  .btn-short{display:inline;}
  .btn{white-space:normal;text-align:center;}
  .hero .ctas{flex-direction:column;}
  .hero .ctas .btn{width:100%;}
  .brand{font-size:1.02rem;}
}
@media (max-width:360px){
  header.site-header .row{gap:10px;}
  header.site-header .btn{padding:9px 12px;}
  .brand img{width:30px;height:30px;}
}
@media (prefers-reduced-motion:reduce){
  html{scroll-behavior:auto;}
  *{transition:none !important;animation:none !important;}
}